Our care for safety and quality

At Kinder, consumer safety takes top priority.

Our care for safety and quality

At Kinder, consumer safety takes top priority.

Our care for quality and safety in our toys

At Ferrero, our consumers, especially families and children, are and have always been our number one priority. Safety and quality being the key pillars in the development process of our KINDER® toys; we are dedicated to providing the safest products possible, from design to production and final use, going beyond regulatory requirements.

The Ferrero Toys Testing Protocol states that KINDER® toys must fully comply with international toy regulations and standards, as well as internal requirements. Each KINDER® toy must respect European toy safety regulations (EU Directive 2009/48/EC and European Technical Standard EN 71) as well as the international ones (International toy-safety standard ISO 8124), National regulations where KINDER® toys are commercialized (E.g. ASTM F963 standard for the US, Mercosur standards, Korean standard), and other regulations such as REACH regulations, related to the registration, evaluation, authorization and restriction of chemicals.

Moreover, within the Ferrero Toys Testing Protocol, we conduct voluntary tests beyond those required by international regulations. We enforce strict guidelines on the design of our toys based on their dimension and shape, carefully selecting high-quality materials to avoid breakages.

KINDER®’s rigorous respect for these standards is certified by different internationally recognised institutes; that are independent and accredited as world leading laboratories in safety research, testing and certification.

We aim to offer each consumer with the highest quality play experience with every one of our toys, our quality teams constantly monitor every critical process during manufacturing. Hundreds of samples are taken and tested each day throughout the manufacturing process at each KINDER® toys’ factory.

Did you know?

Did you know? Each year we connect with over 4,000 families around the world to understand which toys most engage them.
Did you know? Each Kinder toy undergoes up to 75 different tests before it can be approved for production, while only 48 of those tests are required by law.
Did you know? We sample and test over 7,000,000 toys every year globally to control the quality of our production.